How many times do you check Facebook on your mobile per day? 3 times? 5 times?
The average number in MENA is 18 times per day! Facebook shared in September 2014 at an event I attended detailed insight on activity of users in the Middle East and North Africa (MENA) Region. Those of particular interest can be found below:
Average user has 27 Mobile Apps on their phones.
66% of app users open Mobile Apps between only 1 and 10 times.
45 minutes per day in MENA are spent on Facebook.
We check Facebook 18 times (!) per day on our mobile.
Moreover, you can now target people who viewed 95% of your video. This means users like you and your content. Moreover, they have implemented better video preview images as well as in-stream silent auto-play (which I am sure you have seen by now)
On a separate note, I want to invite you to join the Meetup group I recently created: UAE Social Media Enthusiasts. The upcoming event is a small get together on September 15th to discuss “Social Media Trends – Fashion and Retail”. I hope to see you there.